What a great today is turning out to be. I’m extremely happy and pumped about being able to get this thing running. I had called The Whiskey yesterday to find out about the possibility of holding the event there however the Corry, the General Manager, was the one who I needed to speak to but was out of the office. I found out what capacity was and called her back today. We had a great conversation, the date is free and it sounds as though The Whiskey will only help to further promote our event as well. I did find out that I have to knock some of the capacity numbers off because that includes their staff too. I want to ensure that the event is safe for all who attend so losing out a little on ticket sales is acceptable.

Speaking of ticket sales I did some quick number crunching and honestly feel that our goal of raising $20,000 may in fact be too low. Once our sponsors & donors come on board we should be able to further increase the fundraising opportunities at the event. Using the age-old standard 80/20 marketing rule which dictates that 80% of sales will come from 20% of the clients, we should be able to hit $20,000 right there! The best part is that not only will your cash be supporting cancer research in Calgary but you’ll also have the opportunity to walk away with some amazing prizes! That being said, be sure to check back regularly as we begin adding prize information to our website.